ABOUT THE
The Professional Rodeo Cowboys Association (PRCA), headquartered in Colorado Springs, Colo., is the oldest and largest professional rodeo-sanctioning body in the world. The recognized leader in professional rodeo, the PRCA is committed to maintaining the highest standards in the industry in every area, from improving working conditions for contestants and monitoring livestock welfare, to boosting entertainment value and promoting sponsors.
COMPETITION & FANS
Annually, the PRCA sanctions more than 650 top-of-the-line, multiple-event rodeos in 44 states and four Canadian provinces. These rodeos represent the cream of the crop among thousands of rodeo-related events that take place each year across North America. As a membership-driven organization, the PRCA works to ensure that every event it sanctions is managed with fairness and competence and that the livestock used are healthy and cared for to the highest standards.
More than 35 million people identify themselves as fans of ProRodeo. Many of them attend PRCA-sanctioned rodeos around the country each year. Fans can follow professional rodeo all year long through the PRCA’s television coverage on The Cowboy Channel, PRCA on Cowboy Channel Plus App, the PRCA’s ProRodeo Sports News magazine, ProRodeo.com, as well as the official PRCA Facebook, Instagram, Twitter, YouTube and Tik-Tok accounts.
COMPETITION & FANS
Annually, the PRCA sanctions more than 650 top-of-the-line, multiple-event rodeos in 44 states and four Canadian provinces. These rodeos represent the cream of the crop among thousands of rodeo-related events that take place each year across North America. As a membership-driven organization, the PRCA works to ensure that every event it sanctions is managed with fairness and competence and that the livestock used are healthy and cared for to the highest standards.
More than 35 million people identify themselves as fans of ProRodeo. Many of them attend PRCA-sanctioned rodeos around the country each year. Fans can follow professional rodeo all year long through the PRCA’s television coverage on The Cowboy Channel, PRCA on Cowboy Channel Plus App, the PRCA’s ProRodeo Sports News magazine, ProRodeo.com, as well as the official PRCA Facebook, Instagram, Twitter, YouTube and Tik-Tok accounts.
THE COWBOYS AND CONTESTANTS
Unlike most other professional sports, where contestants are paid salaries, regardless of how well they perform, cowboys generally pay to enter each rodeo. If they place high enough in the performance to win money, they probably make a profit, but if they don’t, they’ve lost their entry fee and any travel expenses. Every entry is a gamble, pitting the chance for loss and physical injury against the opportunity for financial windfall and athletic glory. Also unlike most sanctioned professional sports, the hundreds of “playing fields” – rodeo arenas – of PRCA-sanctioned rodeos vary widely. The size, shape and perimeter of an arena, as well as the chute configuration and whether it’s indoors or outdoors, all significantly affect times for timed events and, to a lesser extent, scores for roughstock events. The differences are so significant that some timed-event cowboys own different horses for different types of arenas. For that reason, the fairest way to measure cowboys’ success in competition across the varied settings is by earnings. The total payout at PRCA rodeos in 2022 was $50 million.
In 2022, the PRCA’s membership included 6,064 cowboys (including permit holders), who comprise the majority of the association’s roster, as well as 1,246 contract personnel (performers and workers). The largest membership segment includes a full range of contestants, from cowboys who compete in professional rodeo for a living, crisscrossing the country with their own horses or equipment, as well as those who work other jobs during the week and compete in nearby rodeos on the weekends. The PRCA includes one $7 million earner, nine $3 million earners and more than 39 $2 million-dollar earners. Many PRCA athletes compete in fewer than 30 rodeos each year..
Cowboys who want to apply for membership in the PRCA must first obtain a permit card and then earn at least $1,000 at PRCA-sanctioned rodeos; there is no time limit to “fill” the permit. Money won under a permit card counts toward circuit standings, but not toward world standings or rookie standings. (A rookie is a cowboy in his first year as a PRCA card-holding contestant.)
THE COWBOYS AND CONTESTANTS
Unlike most other professional sports, where contestants are paid salaries, regardless of how well they perform, cowboys generally pay to enter each rodeo. If they place high enough in the performance to win money, they probably make a profit, but if they don’t, they’ve lost their entry fee and any travel expenses. Every entry is a gamble, pitting the chance for loss and physical injury against the opportunity for financial windfall and athletic glory. Also unlike most sanctioned professional sports, the hundreds of “playing fields” – rodeo arenas – of PRCA-sanctioned rodeos vary widely. The size, shape and perimeter of an arena, as well as the chute configuration and whether it’s indoors or outdoors, all significantly affect times for timed events and, to a lesser extent, scores for roughstock events. The differences are so significant that some timed-event cowboys own different horses for different types of arenas. For that reason, the fairest way to measure cowboys’ success in competition across the varied settings is by earnings. The total payout at PRCA rodeos in 2022 was $50 million.
In 2022, the PRCA’s membership included 6,064 cowboys (including permit holders), who comprise the majority of the association’s roster, as well as 1,246 contract personnel (performers and workers). The largest membership segment includes a full range of contestants, from cowboys who compete in professional rodeo for a living, crisscrossing the country with their own horses or equipment, as well as those who work other jobs during the week and compete in nearby rodeos on the weekends. The PRCA includes one $7 million earner, nine $3 million earners and more than 39 $2 million-dollar earners. Many PRCA athletes compete in fewer than 30 rodeos each year..
Cowboys who want to apply for membership in the PRCA must first obtain a permit card and then earn at least $1,000 at PRCA-sanctioned rodeos; there is no time limit to “fill” the permit. Money won under a permit card counts toward circuit standings, but not toward world standings or rookie standings. (A rookie is a cowboy in his first year as a PRCA card-holding contestant.)
THE COWBOYS AND CONTESTANTS
Unlike most other professional sports, where contestants are paid salaries, regardless of how well they perform, cowboys generally pay to enter each rodeo. If they place high enough in the performance to win money, they probably make a profit, but if they don’t, they’ve lost their entry fee and any travel expenses. Every entry is a gamble, pitting the chance for loss and physical injury against the opportunity for financial windfall and athletic glory. Also unlike most sanctioned professional sports, the hundreds of “playing fields” – rodeo arenas – of PRCA-sanctioned rodeos vary widely. The size, shape and perimeter of an arena, as well as the chute configuration and whether it’s indoors or outdoors, all significantly affect times for timed events and, to a lesser extent, scores for roughstock events. The differences are so significant that some timed-event cowboys own different horses for different types of arenas. For that reason, the fairest way to measure cowboys’ success in competition across the varied settings is by earnings. The total payout at PRCA rodeos in 2022 was $50 million.
In 2022, the PRCA’s membership included 6,064 cowboys (including permit holders), who comprise the majority of the association’s roster, as well as 1,246 contract personnel (performers and workers). The largest membership segment includes a full range of contestants, from cowboys who compete in professional rodeo for a living, crisscrossing the country with their own horses or equipment, as well as those who work other jobs during the week and compete in nearby rodeos on the weekends. The PRCA includes one $7 million earner, nine $3 million earners and more than 39 $2 million-dollar earners. Many PRCA athletes compete in fewer than 30 rodeos each year..
Cowboys who want to apply for membership in the PRCA must first obtain a permit card and then earn at least $1,000 at PRCA-sanctioned rodeos; there is no time limit to “fill” the permit. Money won under a permit card counts toward circuit standings, but not toward world standings or rookie standings. (A rookie is a cowboy in his first year as a PRCA card-holding contestant.)
WORLD CHAMPIONS, LIVESTOCK, AND JUDGES
“World champion” is the most coveted title in ProRodeo. The sport’s world champions are crowned at the conclusion of the Wrangler National Finals Rodeo presented by Teton Ridge, based on total season earnings at PRCA rodeos across the continent, including monies earned at the NFR. The PRCA crowns eight world titlists; each receives a gold buckle handcrafted by Montana Silversmiths and a specially crafted trophy saddle from Cactus Saddlery. The 2022 PRCA world champions had season earnings ranging from $268,881 to $592,144.
All PRCA rodeo events involve livestock, and the care of those animals falls to the stock contractors who buy or breed them, raise them, feed them, watch over them, provide medical care when necessary and transport them safely between rodeos and their home pastures. PRCA stock contractors agree to follow more than 60 rules providing for the care and humane treatment of livestock – the toughest standards in the industry – and constantly look for ways to improve their husbandry, knowing that best practices produce top-performing livestock.
There are at least two judges at every PRCA rodeo who have attended judging seminars and are trained to ensure that all results of competition and livestock welfare are followed. During the timed events, each judge has a different role; during the roughstock events, the judges are on opposite sides of the cowboy and animal, watching for the cowboy’s control of the ride and how well his timing is synced with the animal’s bucking motion, among other scored aspects of a ride that can be different on the two sides.
WORLD CHAMPIONS, LIVESTOCK, AND JUDGES
“World champion” is the most coveted title in ProRodeo. The sport’s world champions are crowned at the conclusion of the Wrangler National Finals Rodeo presented by Teton Ridge, based on total season earnings at PRCA rodeos across the continent, including monies earned at the NFR. The PRCA crowns eight world titlists; each receives a gold buckle handcrafted by Montana Silversmiths and a specially crafted trophy saddle from Cactus Saddlery. The 2022 PRCA world champions had season earnings ranging from $268,881 to $592,144.
All PRCA rodeo events involve livestock, and the care of those animals falls to the stock contractors who buy or breed them, raise them, feed them, watch over them, provide medical care when necessary and transport them safely between rodeos and their home pastures. PRCA stock contractors agree to follow more than 60 rules providing for the care and humane treatment of livestock – the toughest standards in the industry – and constantly look for ways to improve their husbandry, knowing that best practices produce top-performing livestock.
There are at least two judges at every PRCA rodeo who have attended judging seminars and are trained to ensure that all results of competition and livestock welfare are followed. During the timed events, each judge has a different role; during the roughstock events, the judges are on opposite sides of the cowboy and animal, watching for the cowboy’s control of the ride and how well his timing is synced with the animal’s bucking motion, among other scored aspects of a ride that can be different on the two sides.
PERSONNEL, CHARITIES, AND DEMOGRAPHICS
The non-contestant personnel working a rodeo include the bullfighters, who help bull riders escape from powerful bulls; the barrelmen, clowns and specialty acts, who entertain the crowds; pickup men, who help bareback and saddle bronc riders dismount and prepare and assist bucking stock to leave the arena; announcers, who call the action; arena secretaries, who handle extensive administrative duties; and timers, who operate the clocks for the timed and roughstock events.
Local rodeo committees organize the PRCA-sanctioned rodeos held across the continent. Most are run by dedicated groups of volunteers who make the rodeos work from behind the scenes, procuring local sponsors for events, awards and programs; setting up safe facilities; staffing various functions and making the contestants and attendees feel at home. Many PRCA rodeos are broadly involved in their communities in both service and fund-raising areas..
PRCA-sanctioned rodeos annually raise more than $40 million for local and national charities, from college scholarships for local students to the Tough Enough to Wear Pink campaign, the Justin Cowboy Crisis Fund and the ProRodeo Hall of Fame.
The PRCA’s 6.3 million loyal rodeo attendees across the U.S. are about 52 percent male and 48 percent female; more than a third of ProRodeo attendees have a household income of $75,000 or more, and 77 percent own their own homes. ProRodeo fans come from all walks of life, but as a group, they are demographically similar to NASCAR fans, and also enjoy hunting, fishing and camping.
PERSONNEL, CHARITIES, AND DEMOGRAPHICS
The non-contestant personnel working a rodeo include the bullfighters, who help bull riders escape from powerful bulls; the barrelmen, clowns and specialty acts, who entertain the crowds; pickup men, who help bareback and saddle bronc riders dismount and prepare and assist bucking stock to leave the arena; announcers, who call the action; arena secretaries, who handle extensive administrative duties; and timers, who operate the clocks for the timed and roughstock events.
Local rodeo committees organize the PRCA-sanctioned rodeos held across the continent. Most are run by dedicated groups of volunteers who make the rodeos work from behind the scenes, procuring local sponsors for events, awards and programs; setting up safe facilities; staffing various functions and making the contestants and attendees feel at home. Many PRCA rodeos are broadly involved in their communities in both service and fund-raising areas..
PRCA-sanctioned rodeos annually raise more than $40 million for local and national charities, from college scholarships for local students to the Tough Enough to Wear Pink campaign, the Justin Cowboy Crisis Fund and the ProRodeo Hall of Fame.
The PRCA’s 6.3 million loyal rodeo attendees across the U.S. are about 52 percent male and 48 percent female; more than a third of ProRodeo attendees have a household income of $75,000 or more, and 77 percent own their own homes. ProRodeo fans come from all walks of life, but as a group, they are demographically similar to NASCAR fans, and also enjoy hunting, fishing and camping.
PERSONNEL, CHARITIES, AND DEMOGRAPHICS
The non-contestant personnel working a rodeo include the bullfighters, who help bull riders escape from powerful bulls; the barrelmen, clowns and specialty acts, who entertain the crowds; pickup men, who help bareback and saddle bronc riders dismount and prepare and assist bucking stock to leave the arena; announcers, who call the action; arena secretaries, who handle extensive administrative duties; and timers, who operate the clocks for the timed and roughstock events.
Local rodeo committees organize the PRCA-sanctioned rodeos held across the continent. Most are run by dedicated groups of volunteers who make the rodeos work from behind the scenes, procuring local sponsors for events, awards and programs; setting up safe facilities; staffing various functions and making the contestants and attendees feel at home. Many PRCA rodeos are broadly involved in their communities in both service and fund-raising areas..
PRCA-sanctioned rodeos annually raise more than $40 million for local and national charities, from college scholarships for local students to the Tough Enough to Wear Pink campaign, the Justin Cowboy Crisis Fund and the ProRodeo Hall of Fame.
The PRCA’s 6.3 million loyal rodeo attendees across the U.S. are about 52 percent male and 48 percent female; more than a third of ProRodeo attendees have a household income of $75,000 or more, and 77 percent own their own homes. ProRodeo fans come from all walks of life, but as a group, they are demographically similar to NASCAR fans, and also enjoy hunting, fishing and camping.
