Hoosier cowboy association

Neighbors

backing heroes

Neighbors

backing heroes

Neighbors

backing heroes

We turn a hometown rodeo into practical care for local veterans and first responders—honor in action, right here at home.

Horse riders carrying flags around HCA rodeo arena

our mission

We dont ride for show.

At Hoosier Cowboy Association, rodeo isn’t just something we put on — it’s how we bring folks together to back local veterans and first responders.

HCA team members with mutton bustin' participants

become a volunteer

Pitch in, be part of the work, and help us do right by those who serve.

two cowboys near American flags at rodeo

make a donation

Help turn tradition into real backing for our veterans and first responders.

our impact

our impact

our impact

Hoof Beats Therapeutic accepting check from HCA
Support that Stays Local

Funds raised are directed to nonprofits and charities in the Evansville, IN region, dedicated to supporting veterans and first responders with care, resources, and long-term support.

Crowd at River City Rodeo in Evansville
Strengthening Community

The rodeo creates space for connection — where families, friends, and neighbors come together for something bigger than themselves.

Rock a Burger food truck at River City Rodeo
Supporting Small business

From vendors to partners, we work with small businesses to keep dollars moving through the community and support the people who help make it all happen.

Hoof Beats Therapeutic accepting check from HCA
Support that Stays Local

Funds raised are directed to nonprofits and charities in the Evansville, IN region, dedicated to supporting veterans and first responders with care, resources, and long-term support.

Crowd at River City Rodeo in Evansville
Strengthening Community

The rodeo creates space for connection — where families, friends, and neighbors come together for something bigger than themselves.

Rock a Burger food truck at River City Rodeo
Supporting Small business

From vendors to partners, we work with small businesses to keep dollars moving through the community and support the people who help make it all happen.

our cause

heroes close to home

heroes close
to home

Evansville and the surrounding Vanderburgh County are home to thousands of heroes — those who have served, those still serving, and those who protect lives every day.

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Veterans & Active Duty

Service Members

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Sworn Law

Enforcement Officers

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Sworn Fire Fighters

& Paramedics

Sworn Fire Fighters

& Paramedics

Veteran saluting in front of American flag

River City Rodeo 2026

The Annual River City Rodeo opens on the 25th anniversary of 9/11.

We remember the lives lost, the families forever changed, and the strength that rose in the middle of heartbreak. As we honor 25 years of service and sacrifice, we’re inviting our community to help make this year’s River City Rodeo one of our most meaningful yet.

make a donation

Stand behind the people who stood the line.

Hoosier Cowboy Association FAQs

Frequently Asked Questions

Hoosier Cowboy Association is a community-driven nonprofit dedicated to honoring and supporting local veterans and first responders through rodeo, tradition, and meaningful action.

2026

River City Rodeo

SEPT

11 - 12

vanderburgh 4h center

5:30 pm - 11 pm

River City Rodeo 2026

Dust off your boots

Dust off your boots

We’re gearing up for the best River City Rodeo yet. Tickets on sale soon.